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Stellantis Faces Financial Challenges in 2024, Eyes Recovery in 2025
Stellantis, the automotive giant behind brands like Jeep, Peugeot, and Fiat, has encountered significant financial hurdles in 2024, including a 70% drop in full-year profit. However, the company is optimistic about a revenue rebound in 2025.

Stellantis Faces Financial Challenges in 2024, Eyes Recovery in 2025
Stellantis, the automotive giant behind brands like Jeep, Peugeot, and Fiat, has encountered significant financial hurdles in 2024, including a 70% drop in full-year profit. However, the company is optimistic about a revenue rebound in 2025.
2024 Financial Performance
In 2024, Stellantis reported a net loss of €127 million in the second half, a sharp decline from a €7.7 billion profit in the same period the previous year. Revenue fell by 21% to €71.9 billion, primarily due to decreased sales and increased pricing pressures.
Challenges in the U.S. Market
The U.S. market posed particular challenges for Stellantis, with vehicle sales dropping 15% overall in 2024 and 7% in the fourth quarter. The company faced issues such as bloated dealer inventories and the need to offer significant discounts, which eroded profitability.
Strategic Outlook for 2025
Despite the setbacks, Stellantis is projecting a return to financial health in 2025. The company anticipates revenue growth and positive cash flow, aiming for a mid-single-digit operating profit margin, similar to its 5.5% margin in 2024. This outlook is part of a broader strategy to launch 10 new models and adopt a more flexible product portfolio.
Dividend Considerations
Stellantis has expressed confidence in paying a dividend in 2025, contingent on improved performance. Finance Chief Doug Ostermann indicated that the company plans to discuss potential buybacks and dividends, reflecting a commitment to returning value to shareholders.
Investor Implications
Investors should monitor Stellantis' upcoming financial reports for insights into the company's recovery trajectory. The first quarter 2025 results are scheduled for April 30, 2025, with the Annual General Meeting on April 15, 2025.
In summary, while Stellantis faced significant financial challenges in 2024, the company is implementing strategic measures to restore profitability and growth in 2025.
- Stellantis
- FinancialRecovery
- AutomotiveIndustry
- RevenueGrowth
- USMarket
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